Wednesday, August 15, 2012

Wonder Wednesday: SEO


Websites are all fighting for one thing, Traffic! This is one of the only instances in which “traffic” has a positive connotation. Search Engine Optimization (SEO) is the practice of development of a website so that it will naturally attract visitors by winning top rankings on the major search engines for various keyword phrases.
Here are several tips for creating your website with search engine optimization in mind:
1. Every page on your site must have a unique HTML title tag, meta keywords tag, and meta description tag.*
2. Follow World Wide Web Consortium (W3C) recommendations for HTML document structure. Begin the body copy of your page with your keyword phrase, and repeat it as needed as the theme of the page throughout your copy. Feature your keyword phrase prominently by including it in headers and making it bold or italics.*
3. Use text navigation on your site, and use the keyword phrases you have selected as the links. If you cannot use text navigation, include a footer on every page using text links.*
4. Build a text site map, and link to it from every page of your site.*
5. Organize your navigation according to the importance of your keyword phrases. If you break your site into many pages, link to the most important pages from every page of your site, and link to the other pages from section header pages and the site map.*
6. Establish your site by submitting to the major directories, The Open Directory and the Yahoo! Directory, then build your link popularity by submitting to web directories, search engines, and requesting links from related websites.*
One final but very important key to successful SEO of your webpage is to be patient! This is a slow but very rewarding process. For more information and more tips visit: http://sixrevisions.com/web_design/improve-seo-website-design/ ; www.seologic.com
*Tips provided by SEO Logic

No comments: